Services Offered
- Event Planning, Execution & Coverage
- Performance Marketing
- Social Media Management
- Influencer & Community Engagement
Brand Sentry played a key role in the highly successful launch of Terra Luna’s ‘Chromatic’ and ‘Illuminate’ collection, driving immense buzz and record-breaking sales. Beyond the digital sphere, we also brought their retail strategy of hosting nationwide pop-ups to life through high-energy shopping experiences.
While launching a new collection, the goal was to maximize visibility, engagement, and conversions. For the pop-up events, the challenge was to attract the right audience, build pre-event excitement, and ensure footfall, all while capturing the on-ground energy and vibe.
By combining high-impact content, targeted ads, and influencer-driven storytelling, the campaign amplified brand reach and visibility by nearly 10x, engaging over 4,635 accounts and reaching 348K+ users. The pop-ups saw packed venues, viral content, and sell-out collections, reinforcing Terra Luna’s presence both online and offline in the sustainable fashion space.